Nitai
Nitai Zecharya is a rising force at the intersection of design, wellness, and human transformation. As a leader at the luxury rug design firm ModernRugs, he is redefining how artisans and interior designers collaborate, introducing a bespoke approach that marries timeless craftsmanship with modern aesthetics. These pieces don’t just fill spaces; they create sanctuaries of art and intention, turning built environments into reflections of the soul.
Beyond design, Nitai is devoted to a deeper question: what are we capable of as humans? both individually and as a collective.
He bridges spirituality, science, and creativity to foster deeper connections between people and their surroundings. His expertise spans the arts, wellness, community building, and business development, positioning him as a sought-after voice in both creative and holistic industries.
A Story of Alchemy
The journey didn’t begin in luxury or refinement.
It began in the dark, navigating addiction, breaking through self-destruction, unlearning false identities, and rebuilding from within. Through years of deep inquiry, spiritual study, and creative expression, he has turned personal suffering into power. His work is an extension of this alchemy, proving that pain, when met with awareness, becomes a tool for creation, a torch for others to find their way.
Rooted in a lifetime of asking deep questions, studying human behavior, and committing to self-exploration through fitness, meditation, philosophy, and his involvement with the ClairVision school, Nitai has cultivated a unique philosophy:
“Personal power is discovered through authenticity. Participation in collective growth is realized through creative expression.”
His leadership has driven collaborations that challenge conventional boundaries, proving that art is not just sensory, it is a transformative conduit for wellness, awakening, and human evolution.
The Work That Follows the Truth
Nitai’s worldview is encapsulated in his own words:
"Human beings are love, doing everything they can to find themselves, when they themselves are what they are looking for." Or simply, "You are love."
This guiding truth fuels his work.
That’s why he created Why Am I Here?, a media platform that brings these ideas to life.
Through cinematic storytelling, deep conversations, poetic reflections, and immersive experiences, Why Am I Here? explores what it means to wake up in the modern world.
It is not just a podcast. It’s a movement. A living experiment in self-inquiry, creative mastery, and remembering who we’ve been all along.
Because after the healing, after the unlearning, after the seeking, all that’s left is the play, the dance, and the invitation to simply be.
You are your own answer. Love.
